Marlboro Gold 100s are known for a smoother, milder taste compared to fuller-flavored Marlboro varieties, often described as light and balanced. Historically, Marlboro, originally launched in 1924, was first marketed to women. Its transformation in the 1950s with the "Marlboro Man" campaign cemented its image as a masculine, rugged cigarette, making it one of the best-selling cigarette brands globally. One might consider trying Marlboro Gold 100s if they prefer a lighter cigarette with a consistent flavor profile and a longer smoking experience due to the 100mm length.